A birthday gift

This birthday, give them their own story.

Alfaaz, which keeps families close across distance through an elder's own voice on WhatsApp, is given here as a birthday gift for Indian and diaspora families. On the elder's birthday morning it wishes them and asks the first question, then keeps asking one spoken question at a time on WhatsApp, in Hindi, Indian English, Marathi, Telugu, Bengali, Tamil, Gujarati, or Punjabi, with no app and no account. Each voice note is kept as original audio, transcript, and story.

On their birthday morning, Alfaaz wishes them on WhatsApp and asks a gentle question. Their reply becomes the opening page of a book written in the voice your family knows by heart.

A radiant Indian woman with a bright, joyful smile, one hand over her heart, on her birthday morning as a voice note arrives on the phone in her lap, beside a lit diya and fresh marigolds.
  1. Set it up today

    Invite lands in your inbox. Add them, pick their language, confirm the date.

  2. It stays quiet

    Nothing reaches them early. The surprise stays whole.

  3. Birthday morning

    A hello in their language and the first question.

Set up today. It unwraps on their birthday morning.

How the birthday gift works, from setup to the first chapter, in 45 seconds.
Read the video as text

0:00On deep indigo, five gold voice-note bars breathe. Text: "A gift that opens on his birthday, with nothing for him to learn."

0:05Step 1, You set it up. In London at 14:10, Priya fills in her father's first page on Alfaaz: what she calls him, "Papa", his WhatsApp number, the language he remembers in (Hindi), and his birthday, March 21, with the year left empty. On screen: "Set it up today. His name, his WhatsApp number, his language and his birthday. Month and day are enough." She presses "Hear what he will hear", and the page shows a paper book cover, "The book of Papa", with the heading "Papa's gift is scheduled." It reads: "Everything is set. Alfaaz will stay completely quiet until the morning of Saturday, March 21, when it sends Papa a warm happy-birthday message and the first gentle voice note. Nothing reaches them before then."

0:09Step 2, It stays quiet. The camera moves to Lucknow, where Papa's phone lies locked beside a tear-off calendar. The calendar's pages tear away from March 3 to March 21 while his lock screen stays empty. The last page reads "Saturday, Papa's birthday". On screen: "It stays a surprise. Nothing reaches him early. The surprise stays whole."

0:17Step 3, Birthday morning. At 8:30 a WhatsApp message from Alfaaz appears on his lock screen. In Hindi it says: "Namaste Papa ji. Priya has made an account for you on Alfaaz. We will talk with you about your life, and your answers will be kept safe for your family. The first message is ready, and it will come as a voice note." He opens it and taps Yes. On screen: "On the day, a hello. A WhatsApp message tells him Priya set this up for him. He taps Yes."

0:21A 34-second voice note arrives and plays. Its words, in Hindi: "Happy birthday, Papa ji! … Which birthday from your childhood do you remember first?" On screen: "Happy birthday, in Hindi. It wishes him first, then asks about the earliest birthday he can remember."

0:25Step 4, He replies when ready. The day passes to evening and Papa records a 4 minute 12 second voice note. Words from his memory drift out: naya kurta, Aminabad, jalebi, Bade Bhaiya. On screen: "He answers when he's ready. After his chai, tonight, or next week. Nothing to install, no appointment."

0:30Step 5, Story gets organized. His reply travels as a golden voice note to London, where an email from Alfaaz arrives at 13:52: "Papa's first real story is here." It becomes a chapter, "The Birthday Kurta", with his voice playing and the quote "Amma stitched me a new kurta, and Bade Bhaiya took me to Aminabad for jalebi." People and places: Amma, Bade Bhaiya, Aminabad, Lucknow. Next, Alfaaz will ask: "Who else came along to Aminabad?" On screen: "His voice becomes a chapter. In London, an email: Papa's first real story is here."

0:35Step 6, Life story grows. More chapters arrive: Kites on the Rooftop, The Night Train to Kanpur. "15 minutes of Papa's voice, kept." The chapters close into a book, "Papa, in his own words". On screen: "His life story grows. Chapter by chapter, for the whole family to read, hear and keep."

0:40The Alfaaz logo. "Preserving voices, one story at a time." alfaaz.me

When should it begin?

A gift that begins on a day stays quiet until that morning. Then it says hello in their language and asks the first question.

Which day is it?

Whose birthday is coming?

One storyteller. For two birthdays, give twice. This special price is for an elder whose birthday is in the next 4 weeks.

We won't ask for proof. Trust goes both ways: we take your word that it's coming up, and we only keep this date if you complete the gift.

$51paid once. Four months from that morning. Never renews.

Included

First Chapters: their digital book from the first story, and two printed letters posted to their door

If you change your mind within 9 days of their birthday, we refund the full $51.

Add their month and day above to continue to checkout.

You pay and you set it up in three minutes. They never download anything. Their gift is a voice note on WhatsApp, in their language.

What arrives

The gift is First Chapters: a digital book of their stories in their own words, with their voice beside each one, and two printed letters of their story posted to their door. Nothing ships to you, and nothing needs setting up on their phone.

No waiting for the book: their voice, quoted highlights, and facts you never knew, delivered to your own WhatsApp.

Before you decide

Who is behind Alfaaz

The founders
Pulkit Mendiratta and Shivli Gupta, building Alfaaz in Amsterdam.
About us
A registered company
Registered with the Netherlands Chamber of Commerce, KvK 42039821.
Terms of use
Measured, not claimed
93% of 1,347 elder replies came as voice notes: 22 elders, March to July 2026.
Read the study
The first families
The families who trusted us first, thanked by name.
Founding families

How we handle voices and family data, in plain words: our trust promise.

Questions about gifting

When does the gift reach them?

On the morning you choose, or on the night of Diwali. You can set everything up today or any day before, and Alfaaz holds all contact until then, when the first message and voice note arrive. The four months of access start then too, so the wait costs you nothing. To begin today instead, choose a plan on the pricing page.

Which days can the gift begin on?

Their birthday, their anniversary or Diwali. You choose the day when you buy, and you confirm the date when you set it up.

Can one gift cover both parents?

An anniversary gift can: $91 once for both parents, and both begin the same morning, each in their own language. A birthday gift covers one storyteller, so for two birthdays, give twice.

Will they know before the day?

No. Nothing reaches them until the moment it begins. You add them, choose their language, and confirm the date, and then it stays quiet until the day. The surprise is the whole point.

Does my parent need to register or install anything?

No. Your parent does not need to create an account or install an app. You set up the family account, add their WhatsApp number, send them a heads-up if you want, and choose the first topic. They simply receive a WhatsApp voice note and reply when they feel like it.

Can I choose which language Alfaaz speaks to them in?

Yes. During onboarding you set one primary language for the elder. Live choices are Hindi, Indian English, Marathi, Telugu, Bengali, Tamil, Gujarati, and Punjabi. Hindi/Hinglish code-mixing and family terms are expected.

Can I gift Alfaaz to a grandparent, not just a parent?

Yes. Alfaaz works for any elder in your family. Parents, grandparents, great-aunts and uncles, any elder whose stories matter to you. One family account can hold more than one elder, each with their own language and conversation thread.

What if my parent does not want to continue?

They can stop at any time. Replying STOP to any message stops all messages at once, and simply not replying is always okay: Alfaaz never pressures an elder. Families can also pause future prompts, and already recorded conversations remain in the family archive unless the family asks us to delete them.

Is there anything physical to give, or is it all digital?

Both. The gift is First Chapters: their stories become a digital book, in their own words, with their voice kept beside each one, for the whole family to read and hear. Along the way, two printed letters of their story are posted to their door, and nothing ships to you. A hardcover when the book is done comes with The Whole Story. On the day itself, what you give is the invitation.

Is Alfaaz a one-time purchase or a subscription?

A one-time purchase. Both plans are paid once: First Chapters, $61 for four months, or The Whole Story, $171 until the book is done, and the first stories are free. The gift is $51 paid once for four months from the morning you choose. Nothing renews, and every term is shown before payment.

What happens after the four months?

Nothing automatic. Four full months of Alfaaz for $51, paid once, and then it stops. No auto-renew and no surprise charge. Near the end we will email you a choice: move onto a subscription, gift again, or stop and keep everything already gathered.

Can I get a refund on the gift?

Yes. If you change your mind within 9 days of the morning it begins, we refund the full price. The clock starts on the morning the gift begins, not on the day you pay, so setting up early never shortens it.

Will our family stories train AI models?

No. Alfaaz does not use your family's voice notes, transcripts, or stories to train AI models, and we do not sell stories for advertising.

Is this only for a birthday in the next 4 weeks?

This special price is for an elder whose birthday is in the next 4 weeks. We will not ask for proof. Trust goes both ways: we take your word that it is coming up, and the price is our gift because it is their birthday.

What if I set it up only a day or two before?

That is perfectly fine. As long as you finish onboarding before the birthday morning, the reveal lands on the day. If you set it up on the birthday itself, it goes out right away.

More questions? Read the full FAQ or write to support@alfaaz.me.